Hi, I'm Mariliis

I work across all marketing channels, both digital and traditional. My heart belongs to digital, though, because it's the most measurable: every euro, every click and every conversion can be tracked and optimised. I chase that measurability and transparency in every campaign, whether it's a banner ad or a TV spot.

At Bondora, I delivered the company's best marketing results in 15 years as Head of Growth. At Admiral Markets, I managed a monthly seven-figure budget and doubled the number of leads every year. At Forex Club, I was promoted to Head after just one year, having achieved 300% growth in leads.

My career has taken me through several fields, from digital marketing and growth hacking to SEO, social media strategy and data-driven marketing. I've worked mostly with B2B clients, but also B2C, with less focus on e-commerce. The financial sector has always been my favourite, precisely because of its complexity, including fintech, investment services and SaaS.

Artificial intelligence has fundamentally transformed the marketing landscape, and I'm at the forefront of that change. I've dived deep into prompt engineering, AI-driven marketing strategies and applying machine learning in marketing.

For nearly 3 years I've been part of an AI mastermind group made up of most of Estonia's well-known AI trainers. This gives me continuous access to cutting-edge knowledge and hands-on experience in the field.

I constantly update my knowledge, follow developments in AI, test new tools and apply them in real marketing scenarios. My goal is to help companies use AI smartly, not just to follow a trend, but to achieve real results.

I've completed several AI and data science courses and apply what I've learned daily, from content creation to campaign optimisation and customer segmentation.

Official OpenAI Select Partner

Part of the select OpenAI partner network, recognising my expertise in strategically applying AI solutions in business and marketing.

Beyond day-to-day marketing, passing on knowledge matters a lot to me. I'm a mentor at Tehnopolis and Junior Achievement programmes, helping young entrepreneurs and students with marketing knowledge.

I actively train startups and scaleups in Estonia, Finland, Sweden as well as Romania. My training sessions focus on practical growth strategies, digital marketing tools and applying AI in marketing.