What I do
- Mapping AI opportunities in marketing
- Prompts and workflows for content creation
- Automating reporting and analysis
- Advice on CRM, email and automation
- Choosing and rolling out tools
- Hands on team training
Who it is for
- Your team does a lot of repetitive manual work
- You have AI tools but nobody uses them systematically
- You need more content without hiring
- You want to test new AI channels such as ChatGPT Ads
AI training for marketing teams
If you want to develop your team's skills alongside building workflows, I can run practical AI training for your marketing team. We practise tasks related to your work and create sample instructions ready to use.
AI training for marketing teamsUsing AI in marketing
AI can help with writing briefs, creating ad copy variations, organising materials or preparing analysis, for example. We define what input is needed, how to check the output and who uses it in their work.
Marketing automation
Automated marketing doesn't always require AI. For example, a specific event can trigger an automated email or a report. We choose a suitable task, describe the steps and identify the integrations and access to prepare. Reports rely on sound web analytics.
Building and rolling out workflows
I start by mapping how the work is done now. Then we agree on the solution, technical implementation, testing and responsibilities. If the work requires development or more complex system integrations, we scope it separately. Longer-term support can also be part of working with an outsourced marketing partner.
How it works
- 01
Mapping
We review your marketing processes together and find the biggest time savers.
- 02
Building workflows
I build prompts, templates and automations in your tools.
- 03
Training and follow-up
I train your team to use them and support you in the first weeks.
Frequently asked questions
Which AI tools do you use?
I pick tools for the task, for example ChatGPT, Gemini, Claude and automation tools. I prefer the ones your team already has.
Will AI replace a marketer?
No. AI takes over repetitive work, but strategy, decisions and accountability stay with people.
Are complex CRM and API integrations included?
Not automatically. The scope and implementation of more complex CRM, API or automation tool solutions are agreed separately. We also consider which data may be entered into the tools.